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*NEW* MASTERCLASS FOR COPYWRITERS & MARKETERS

*ALL NEW* MASTERCLASS FOR COPYWRITERS

3 Strategies to
Consistently Find, Convert, & Serve High-End, Well-Paying Dream Clients 


and none of them are “social media”

Yep, even in 2023!

Add an extra zero to your price tag, bring in clients you love, & deliver a red-carpet experience...and still have room to read a book on the weekend, enjoy daily walks, and cross stitch vulgar little needlepoints to hang in your bathroom

 

October 23 at 1:00 PM ET

with Brittany McBean

(REPLAY AVAILABLE)

 3 Strategies to Consistently Find, Convert & Serve
High-End, Well-Paying Dream Clients


none of them are “social media”
Yep, even in 2023! 

Add an extra zero to your price tag, bring in clients you love, & deliver a red-carpet experience...and still have room to read a book on the weekend, enjoy daily walks, and cross stitch vulgar little needlepoints to hang in your bathroom

Mon, Oct. 23 at 1 PM ET 

"I've been able to really up my value in the eyes of the clients I already had, and serve them at a higher level, and have a more premium client experience with them."

So much so that they just keep coming back for more.

If you go stalk me on social media, you'll see I haven't really posted in about a year like I haven't needed to, I haven't needed to go out and hunt for other clients. Instead, I've been able to raise my value and my expertise in the eyes of the clients I already had.

And I've consistently managed to sell higher and higher packages.

As an example, I have two retainer clients who have supported both of them with multiple launches this year. And all of them have come back to me for their launches because of the experience that I've been able to provide them and have also referred me out to other clients as well.

- MEL, COPYWRITER & COPY COACH

It *is* still possible to make money (and good money) as a copywriter right now.

How would it feel to stop doing more work


And start doing the right work?

So you can airlift off the plateau, get out of the funk, stop working too hard for too little money, and finish the year out strong

(SO YOU DON’T HAVE TO GO MEN IN BLACK AND ERASE THE *WHOLE* 12 MONTHS FROM MEMORY.)

 

It’s no secret that this year is unlike every other year in the copywriting universe.

If you found yourself thriving Wolf of Wall Street style in the ‘rona boom only to wake up one day in ‘23 saying, “where the hell did all the clients go??”


It’s not just you. 

This is the year the entire economy came off its stimulus-check high, clients’ budgets tightened up, robots started writing content, and mental health practically took up free diving it’s so low.

Like are you ok right now??

If you’re really not, please click out immediately and go take care of yourself. But if you’ve still got a bit of a fire left in your gut & a little gas left in the tank to finish this year strong, then go ahead and keep scrolling like it’s 1 a.m. on TikTok. 

 

HERE'S THE TRUTH:

It *is* still possible to make money (and good money) as a copywriter right now.

You just need to know how to find them — and how to convert them.

Which is exactly what I’m going to show you


It *is* still possible to make money (and good money) as a copywriter right now.

How would it feel to stop doing more work


And start doing the right work?

So you can airlift off the plateau, get out of the funk, stop working too hard for too little money, and finish the year out strong

(SO YOU DON’T HAVE TO GO MEN IN BLACK AND ERASE THE *WHOLE* 12 MONTHS FROM MEMORY.)
It’s no secret that this year is unlike every other year in the copywriting universe.

If you found yourself thriving Wolf of Wall Street style in the ‘rona boom only to wake up one day in ‘23 saying, “where the hell did all the clients go??”


It’s not just you. 

This is the year the entire economy came off its stimulus-check high, clients’ budgets tightened up, robots started writing content, and mental health practically took up free diving it’s so low.

Like are you ok right now??

If you’re really not, please click out immediately and go take care of yourself. But if you’ve still got a bit of a fire left in your gut & a little tank left in the gas to finish this year strong, then go ahead and keep scrolling like it’s 1 a.m. on TikTok. 

 

HERE'S THE TRUTH:

It *is* still possible to make money (and good money) as a copywriter right now.

You just need to know how to find them — and how to convert them.

Which is exactly what I’m going to show you


"This showed me I could carve my own path."

It gave me the confidence to do that properly and go all in on that rather than constantly worrying that I was doing “success” the wrong way. I really love the business I have now and how it works on my own terms and I don’t think I would have gotten there [without Brittany]. So thank you for that."

-GILL HILL, COPYWRITER & COPY EDITOR

IN THIS 1-HOUR MASTERCLASS, YOU’LL LEARN💾:

IN THIS 1-HOUR MASTERCLASS,

YOU’LL LEARN💾:

✓ What high-end clients are looking for in 2023 so you can stand out, position yourself as an expert, and get hired by dream clients with dream budgets
✓ What kind of lead-gen actually works for high-end clients (and what definitely doesn’t) so you can consistently attract leads, build authority, and stay visible WITHOUT social media
✓ Where to focus for the most impact instead of doing ALL THE THINGS ALL THE TIME so you can shorten your path to success and build a business you enjoy, not one that leaves you burned out and run down
✓ The difference between entry-level business strategy and premium business strategies (and when it’s time to switch!) so you can run a grown-ass business even if your brain is as chaotic as a bag of Legos
 

*ALL NEW* LIVE MASTERCLASS

with Brittany McBean

(REPLAY AVAILABLE)

(REPLAY AVAILABLE)

"I feel more confident about charging higher prices now because I have a really clear system in place and really clear communication with my clients."

 

-CHARLOTTE DAVIS, COPYWRITER & MESSAGING STRATEGIST

MEET THE TEACHER

Hey hey! I’m Brittany McBean, conversion copywriter, launch & funnel strategist, and professional couch potato. And I accidentally fell into the launch copywriting world 4 years ago.

Since then, I’ve gone from an anxious, stressed-out writer working for pennies (and cranky ass clients), to being a (still anxious) CEO of a multi 6-figure micro agency writing & strategizing lucrative launches for cool kids like Rick Mulready, Brandi Mowles, Lattice Hudson, and Jordan Gill.

Yup. That was a shameless name drop.

I’m also a mom to the world’s sweetest tornado 5-year old, a wife, binger of The Office, and proud owner of the trifecta: depression, anxiety, and severe ADHD (thank BeyoncĂ© for meds & therapy)

LAST YEAR, I SERVED JUST 14 CLIENTS, WITH AN AVERAGE CONTRACT OF $15,728.57 AND A 93% PROPOSAL ACCEPTANCE RATE


For the last three years, I’ve averaged $197,410 in client work (not online courses, digital offers, or programs - just 1:1 services.)

👆 Making income claims is douchey as shit, but I also know that a lot of copywriters think there’s no way to generate that revenue in client work alone. I have the receipts to back it up. Also, that’s revenue...not profit, running a business costs money.

And sure, now I’ve got things down to a science, but the first few years were about as smooth as sandpaper underwear.

Building the type of business that can serve clients at a high level for premium prices took a lot of guesswork, trial, error, and faceplants. 

Here at BMcB Headquarters, we don’t believe in keeping secrets

(mainly because I’m really bad at it)

I believe in giving you ALL of the tools you need to succeed. Copy tools, business tools, marketing tools, mindset tools, power tools... whatever YOU need to create the business you want.

And in this free masterclass, I’m giving away the exact systems & strategies that 80+ copywriters just like you have used to go from charging pennies for projects that drag on for months (making you approximately $8.33/hour) to charging 5-figures* for one project that stays on scope and runs smoother than a baby’s butt. 

*Some writers sell smaller deliverables (like one-off copyediting) and it may not make sense to charge $10k+. The point is to charge a premium for your industry so you’re working with high-end clients and having lucrative months without working with one fafillion clients around the clock. << Nuance & context don’t make for the cleanest copy but I still think it’s sexy

 

*ALL NEW* LIVE MASTERCLASS

with Brittany McBean

MAKE 2023 NOT THE WORST YEAR EVER

"I've been able to move into copywriting full time, make consistent income each month, and even narrowed down my offer suite to projects that I really, really love."

I've also managed to create a name for myself and this year already, I've booked six speaking gigs inside mastermind group programs and at virtual conferences.

My confidence continues to build which allows me to feel comfortable increasing my rates at a pace that feels really aligned and also very steady.

- BRITTANY HERZBERG, SEO & CASE STUDY COPYWRITER 

Are you ready to stop letting
"five-figure months and working with clients I actually like"
be a someday goal, AND cross “stop under-charging” off your to-do list?

 

With these 3 strategies, you can finally crack the code to build a better business & finally start working with a better class of clients.

 

*ALL NEW* LIVE MASTERCLASS

(REPLAY AVAILABLE)

"This changed everything"

"Brittany’s training has totally transformed my working relationship with clients and the type of projects or the level of projects that I've been able to close since integrating what I've learned through her."

- CAT O'BRIEN CURRICULUM DESIGNER & COPYWRITER

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